LDA Partners with Insider Louisville, Red e App for May 18 Event

The May gathering of the Louisville Digital Association will feature an expert panel discussion focused on the hard truths about building, growing and sustaining a technology startup in Louisville. The event is a three-part collaboration with LDA and local technology startup Red e App joining to support Insider Louisville’s latest Insider Meet-up.

The event and panel discussion will take place from 4:30 p.m. until 6:30 p.m. on Monday, May 18 at Red e App’s newly expanded headquarters at 216 South Shelby Street in NuLu. It will feature Red e App CEO Jonathan Erwin, Impulcity CEO and co-founder Hunter Hammonds, Wright Stenrod of Chysalis Ventures and Katie Bush, founder and creative director at KBD, a consultancy that advises tech startup companies.

The intention of the discussion is to unveil the hard truths about building technology startups in Louisville. Erwin’s Red e App is on the verge of moving to Series B funding. Hammonds’s Impulcity left Louisville to work with The Brandery in Cincinnati, but didn’t take off the way anyone hoped. Stenrod and Bush bring consultative and advisor experience as well as the perspective of angel and venture capital funders to the table.

While the topic of Louisville as a tech startup hub has been discussed before, this panel will be challenged to focus on the real reasons by that is or is not possible and what we can all do about it, should our business interests take us down that path. It’s a don’t miss event.

The Insider Louisville’s Insider Meet-ups are free events and open to the public, but an RSVP is required for admission. RSVP by filling out the form below or visiting the Eventbrite page for the event.

McDonnell Delivers Excellent Talk on Digital Marketing

As promised, below are the slides from the April 15 Louisville Digital Association gathering. Big thanks to Jim McDonnell for the insightful talk covering the platforms, media and measurement approach to digital marketing.

Also another big thank you to Current360 for sponsoring our April event. Current360 is a full-service marketing agency in Louisville with studio space and capabilities across verticals. Check them out at current360.com.

Here are Jim’s slides:

LDA Welcomes Tech Guru Robert Scoble June 16

Robert Scoble, one of the world’s most influential technology journalists, bloggers and authors, will speak at the Louisville Digital Association’s June gathering. The noted video blogger well known for almost single-handedly vaulting several technology startups to national and international exposure will discuss the future of technology, entrepreneurship and the digital space at the Muhammad Ali Center from 6 p.m. until 8 p.m., Tuesday, June 16.

Tickets for the event, which includes hors d’ouevres and a cash bar, are $20 and available via the ticket form below.

Robert Scoble comes to LouisvilleScoble’s visit was made possible by an array of generous supporters of the LDA. Brown-Forman, Kindred Healthcare, CafePress, Red e App, Interapt, WeStyle, LEAP and InsiderLouisville.

“These sponsors saw an opportunity to bring a bona fide tech visionary to town to help us learn, but also to show off the innovation and forward-thinking here,” said LDA president Jason Falls. “This is another opportunity for the innovative brands and companies in town to lift up Louisville while being uplifted by Louisville. To learn from Robert and, in turn, help him see the potential and progress happening here is a real gift from these sponsors.”

Scoble is most famous for being the original Microsoft blogger, taking the “ask forgiveness, not permission” approach before corporate blogging was widely accepted. His analysis of the tech scene and points to startup companies over the years has been a boon to apps and entrepreneurs alike.

He is the co-author of what is thought to be the first true book about corporate blogging, Naked Conversations, and his most recent effort, The Age of Context, both titles written with Shel Israel. Scoble’s long-time blog, Scobleizer, is still an industry standard read despite his shift to publishing exclusively on Facebook, Twitter and Google+ in August of 2014. He can be found on Facebook at facebook.com/robertscoble or Twitter at twitter.com/scobleizer.


Thank you to our generous sponsors!


ScobleSponsorGrid

The Louisville Digital Association’s monthly events also feature next week’s talk from Jim McDonnell of Papa John’s on showing businesses how to hone their digital competitive edge. That event is on Wednesday, April 15 from 6-8 p.m., at iHub and is free and open to the public (RSVP here). The May LDA gathering will highlight the digital strategies of Churchill Downs. Details will be announced soon.

“Based on the popularity of Scoble, we anticipate a large crowd in June, so we wanted to make the tickets available as soon as possible,” Falls explained. “We’ve still got two outstanding learning opportunities before then, so folks should plan on RSVPing to them all!”

RSVP for the Robert Scoble event on June 16 for just $20 here:

The Louisville Digital Association is a 501(c)3 non-profit organization focused on furthering the digital future of Louisville and the surrounding region. It was founded in 2008 as the Social Media Club of Louisville.